Fractional CMO Services

Cost Savings

Get CMO-level expertise at a fraction of the cost of a full-time hire

Deep Expertise

25+ years of marketing experience across multiple industries

Flexibility

Scale engagement up or down based on your current needs

Accountability

Clear KPIs and measurable results, not just advice

Strategy & Roadmap

Clear 90-day and annual marketing plans aligned with your business objectives

Demand Generation

SEO, PPC, content marketing, paid ads, and lead generation campaigns

Marketing Oversight

Team leadership, vendor management, and campaign optimization

Execution Support

Hands-on implementation when needed, leveraging our full-service capabilities

Reporting & KPIs

Dashboards, attribution tracking, and regular performance reviews

Leadership Advisory

Strategic counsel for founders and executive teams

Starter

Strategy Guidance

8–10 hrs/month

• Monthly strategy sessions
• Marketing audit & assessment
• Goal setting & KPI definition
• Quarterly roadmap planning
• Email/Slack support

Ideal for businesses needing strategic direction

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Growth

Strategy + Oversight

10–20 hrs/week

• Everything in Starter
• Weekly team meetings
• Campaign oversight & optimization
• Vendor/agency management
• Performance reporting
• Budget allocation guidance

Ideal for scaling businesses with existing marketing teams

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Scale

Full Partnership

20+ hrs/week

• Everything in Growth
• Hands-on execution support
• Full analytics & attribution
• Leadership advisory calls
• Hiring & team building support
• Board/investor reporting

Ideal for high-growth companies ready to scale aggressively

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Full-Service Capabilities

Unlike solo consultants, we have an entire agency behind us—SEO, PPC, web, social, content, and more.

Proven Track Record

350+ happy clients across healthcare, legal, home services, and professional services.

Data-Driven Approach

Every decision backed by data. Every campaign measured. Every dollar accountable.

Executive + Tactical

We think like executives but execute like operators. Strategy that gets implemented, not shelved.

Discovery

Deep dive into your business, goals, challenges, and competitive landscape

Strategy

Custom marketing roadmap aligned with your growth objectives

Execution

Implementation oversight or hands-on support across all channels

Reporting

Clear KPIs, dashboards, and regular performance reviews

Optimization

Continuous improvement based on data and market feedback

Increased patient bookings by 45% in 6 months through strategic marketing overhaul

Reduced cost per lead by 60% while doubling qualified lead volume

Grew from $2M to $5M revenue with cohesive multi-channel marketing strategy

What is a fractional CMO?

A fractional CMO for local service business is a part-time Chief Marketing Officer who provides executive-level marketing strategy and leadership without the $300K+ salary. Think of it as an outsourced marketing director who becomes part of your team—attending meetings, making decisions, and being accountable for results.

How is a fractional CMO different from hiring an agency?

An agency executes specific tactics (SEO, ads, etc.), while a fractional CMO provides strategic leadership—setting the overall direction, managing vendors, aligning all marketing with business goals, and ensuring every effort works together. It's the difference between a marketing strategy for local business and scattered tactics.

How many hours per month do I get?

Our engagement models range from 8-10 hours/month (strategic guidance) to 20+ hours/month (full marketing leadership). We recommend the right level based on your business size, team structure, and growth goals. Hours are flexible and can be adjusted monthly.

What does a fractional CMO actually do?

A fractional CMO develops your marketing strategy, sets KPIs, oversees campaigns, manages vendors and agencies, leads your marketing team, provides executive reporting, and ensures every marketing dollar drives measurable results. It's the digital marketing consultant for small business role elevated to the C-suite.

Is this right for my business size?

Fractional CMO services are ideal for businesses doing $500K-$10M in revenue who need strategic marketing leadership but can't justify a full-time CMO salary. If you're a founder wearing too many hats, have a marketing team that needs direction, or are scaling quickly—this is for you.

Can I scale up or down?

Yes, our engagements are completely flexible. You can start with our Starter package and scale to Growth or Scale as your needs evolve. Hours can be adjusted monthly—no long-term lock-in required.